Prerequisites
You must be signed in with an account that has Owner or Primary Owner access to the Google Business Profile.
Only Owners can add or remove users.
The person you are adding must have a valid Google Account (Gmail or Google Workspace)
Step-by-Step Instructions
1. Access Your Google Business Profile
Go to https://business.google.com and sign in with your Google account.
If you manage multiple locations, select the specific business profile you want to manage
2. Open the Business Profile Settings
Click on the three-dot menu (⋮) located in the top right corner of the profile dashboard.
From the dropdown menu, select Business Profile Settings.
3. Navigate to 'People and Access'
In the settings menu, click on People and access.
This section displays a list of current users and their roles.
4. Add a New User
Click the Add button located at the top left corner.
In the dialog box that appears, enter the email address of the person you want to add.
Under the "Access" dropdown, choose the appropriate role:
Owner: Can manage all aspects of the profile, including adding or removing users.
Manager: Can edit business information, manage posts and reviews, but cannot add or remove users.
Click Invite to send the invitation.
5. Await Acceptance
The invited user will receive an email invitation.
They must accept the invitation to gain access to the business profile.
Once accepted, their status will change from "Pending" to "Active" in the user list.
Additional Information
User Roles and Permissions
Primary Owner:
There can only be one primary owner.
Has the highest level of access, including the ability to transfer primary ownership.
Owner:
Can perform all actions except transferring primary ownership.
Manager:
Can edit business information and manage posts and reviews.
Cannot add or remove users or transfer ownership.
Transferring Primary Ownership
Only the current primary owner can transfer primary ownership to another user.
The new owner must have been added as an Owner for at least 7 days before they can be designated as the primary owner
Removing a User
In the People and access section, click on the user you wish to remove.
Click Remove and confirm the action.
Note: Only Owners can remove other users.
Tips
Regularly review the list of users with access to your business profile to ensure it remains up-to-date.
Assign the Manager role to users who need to update business information but do not require full administrative access.
Ensure that only trusted individuals are granted Owner or Primary Owner roles due to the elevated permissions associated with these roles.
For more information, visit the official Google Business Profile website: https://business.google.com
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