How to Promote a Job Post on Indeed

Created by MaidThis Support, Modified on Thu, 1 May at 2:48 PM by MaidThis Support

Overview

This SOP outlines the steps to effectively promote a job post on Indeed, leveraging both free and sponsored options to maximize visibility and attract qualified candidates. (Free vs Sponsored Jobs on Indeed)

Step-by-Step Instructions

1. Access Your Employer Account

Navigate to Indeed for Employers.
Sign in to your employer account. If you don't have one, create an account by following the on-screen prompts. (How to Post a Job on Indeed in a Few Easy Steps)

2. Post a Job

Click on the "Post a Job" button.
Fill in the job details, including:
- Job Title
- Company Name
- Location
- Job Description
- Salary Range
- Employment Type (e.g., Full-time, Part-time)
- Benefits Offered
Use clear and concise language, and format the description with bullet points for readability. (Free vs Sponsored Jobs on Indeed, Post a Job | Indeed for Employers, How to Post a Job on Indeed in a Few Easy Steps, Indeed Job Posting Guidelines You Should Know - HigherMe)

3. Set Application Preferences

Determine how you want to receive applications (e.g., via email, through Indeed's dashboard).
Add screener questions to filter candidates based on qualifications.
Enable Indeed Assessments to evaluate candidate skills. (Free vs Sponsored Jobs on Indeed, Job Posting Guide: How to Prep and Post Your Job - Indeed)

4. Choose Promotion Method

Option A: Free Job Posting

Select the "Post without sponsoring" option.
Your job will appear in search results but may have limited visibility over time. (Job Posting Guide: How to Prep and Post Your Job - Indeed, Free vs Sponsored Jobs on Indeed)

Option B: Sponsored Job Posting

Choose the "Sponsor this job" option.
Set a daily or total budget based on your hiring needs.
Sponsored jobs receive higher visibility and attract more applicants. (Free Job Posting [Updated for 2025] - Indeed, Free vs Sponsored Jobs on Indeed, How to Boost Your Candidate Pool by Improving Job Postings - Indeed)

5. Review and Publish

Preview your job post to ensure all information is accurate.
Click "Post Job" to publish. (Job Posting Guide: How to Prep and Post Your Job - Indeed, How To Advertise Jobs With 6 Steps (Plus Tips) | Indeed.com)

Tips for Effective Promotion

Optimize Job Titles: Use clear and specific titles to match candidate searches.
Include Salary Information: Jobs with salary details receive more applications.
Refresh Postings: Regularly update or repost jobs to maintain visibility.
Utilize Analytics: Monitor performance through Indeed's dashboard to adjust strategies as needed. (How to Post a Job on Indeed in a Few Easy Steps, Free Job Posting [Updated for 2025] - Indeed)